Media draws its basic nutrients from the society to produce its contents To survive, media gets its audience from society. In some countries, people do not have the freedom of speech rights like we do. Modern society requests that firms take on obligations related to corporate social responsibility (CSR) or pursue activities that could be described as social con- tributions. Societal responsibility of social media platforms. Soumya Dutta [21] social Responsibility of Media and Indian Democracy states that mass media have influenced human life in the present century in different forms. That’s the theory already written below by other posters. Society uses media for educating and informing its individuals Society uses media to bridge the communication gap between different social groups. What is the TRUE reality of the media. Social media companies that wish to be truly socially responsible should consider the following factors. The social responsibility theory of media was constructed in 1947. Social media influencers arrived as fast as social media came online, ... “My view on the responsibility that comes with any amount of influence has definitely changed,” said Emma Waugh. A lot of guff is written about the responsibility of the media, how they must hold the powerful to account etc etc. Both need Social media has expanded our ability to keep up with friends, associates, and family members all over the world, but it does come with important responsibilities for its users. The main aim of the theory is to run media within the framework of societal values and principles. The fact is that all social media participants have a responsibility to respect … Media should work within the parameters of truth, accuracy, objectivity and balance; this is … There is hardly any field left out from the reach of media. The era is ruled by the Internet and has a supreme authority to turn things upside down. Often they expand their networks and communicate with broad groups of people without considering the impact on the people receiving their messages. 1. Driven by human desire to be social, individuals, marketers and organizations actively participate in social media platforms as evidenced by Facebook's growth. Media and Social Responsibility 1. Introductory remarks I -Attempting a definition of social responsibility in the media-Terminology -Hutchins Commission 1947-Siebert et al. Social Responsibility Companies need … f the WikiLeaks embassy cables saga that kicked off at the end of last year wasn't enough, the first month of 2011 has seen media organisations facing a whole slew of social responsibility issues. Responsibility of media in a democracy Introduction Media, especially the social media has spread its wings worldwide with the emergence of e-age. Social Responsibility works by providing for private ownership of mass media in trade for responsible use of that media. 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